Monday, October 5, 2009
Adam Greenfield's Encounter with Fashionable Urban Screens: "jnd: An emergent vocabulary of form for urban screens"
If you follow Adam Greenfield, you know that he's the go-to guy when it comes to off-the-desktop, ubiquitous technologies. He has his doubts about street-level screens, but I think he has changed his mind.
Curious?
Take a look at Adam's recent post, jnd: An emergent vocabulary of form for urban screens and watch the two videos Adam posted, which I've embedded below:
If you take the time to read Greenfield's entire post, you'll appreciate his thoughts. Here's a quote that echo's the late Mark Weiser's vision of "calm technology":
"I found myself paying the H&M ads an inordinate amount of attention. Because the images’ figural elements evolve so glacially against a stable background, they’d found my cognitive sweet spot, that precise interval at the threshold of visual perception that makes you ask yourself: Wait, did that just change? What part of it? And I minded not at all. (In fact, I found it kind of calming. There’s a word you certainly don’t hear every day in the context of advertising.)"
Be sure to read the comments posted on Adam Greenfield's blog.
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Speedbird (Adam Greenfield's blog)
Adam Greenfield is Nokia's head of design direction for user interface and services. He's the author of Everyware: The dawning age of ubiquitous computing (one of my most favorite textbooks ever).
Designing Calm Technology (Mark Weiser, John Seely Brown, 12/21/95)
SOMEWHAT RELATED
The Computer for the 21st Century" - Scientific American Special Issue on Communications, Computers, and Networks, September, 1991
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