Monday, July 7, 2008
While I was visiting relatives in the Metro Detroit area recently, I spied "Gas Station TV" flashing at a service station as I was driving about. Unfortunately, I didn't have my digital equipment nearby.
Here is information from the source:
Gas Station TV:
"GSTV features ESPN sports, CBS News and Entertainment segments, and local market weather. GSTV's 4 1/2 minute lineup is designed to maximize consumer engagement."
"Destination Media (http://www.dmedia.com ), the digital out-of-home marketing leader and parent of Gas Station TV and LG Electronics (http://www.LGcommercial.com ), a leader in digital signage displays, today announced plans for a long-term strategic technology and marketing alliance." link
CBS News on Gas Station TV
Could it be possible to market one's place of worship through Gas Station TV?
I found this picture on Google Images. I don't know Joe Thorn, but it if you are interested, his blog post that accompanied this picture, "Does your church advertise?", sparked a discussion about marketing and churches...
Related article from msnbc.
Previous posts about gas pumps and human-world interaction:
Google Maps at the Gas Pump?! One Small Step Towards Ubiquitous Computing for the Masses
Interesting Technology: InfiniTouch Expands on the Concept of Touch-Screen Interaction